Momentum Tip #2: Ask for what you want. You just might get it.Posted in Momentum Tip by anne
We’ve worked with the The Clutter Diet since fall 2007 http://www.clutterdiet.com/news.php. After much media success and online recognition, we were ready to take Lorie’s presence and reach to the next level.
Here’s a second way you can Ask for What you Want.
#2 Position Yourself as an Expert and Become a (National) Spokesperson
In October 2009, we were brainstorming possible non-profit partnerships and initiatives with Lorie Marrero, founder of www.clutterdiet.com, and author of the best-selling book Clutter Diet: The Skinny on Organizing Your Home and Taking Control of Your Life. We asked ourselves the following questions:
Question: Why did Lorie start The Clutter Diet?
Answer: To Help The Most People. To date she’s helped thousands in 18 different countries.
Question: What is the Clutter Diet’s core business?
Answer: Organizing and Decluttering.
Question: What do her clients end up with after a few weeks on the Clutter Diet?
Answer: An organized life, more time, many times – more money, and a donation pile or two.
We then reached out to Goodwill Industries International and introduced Goodwill to Lorie Marrero. How could the two partner to help spread Goodwill’s message? Little did we know that GII was getting ready to launch the Donate Movement and needed a national spokesperson. Lorie became the national spokesperson and launched the Donate Movement on June 28, 2010. Watch the Donate Movement PSA featuring Lorie Marrero.
Just ask for what you want. We cold-called Goodwill and made an introduction. Now Lorie works with them closely.
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