The Clutter Diet


Raise the awareness of The Clutter Diet through a targeted national media outreach campaign.

The Clutter Diet


The Clutter Diet

Pitching and booking Lorie Marrero’s first-ever New York City media tour became the first of many projects, initiatives and campaigns. As of 2016, MPR has served as her agency of record for nine years, creating opportunities that have elevated her brand while also managing numerous media interview opportunities.

In 2010, we dreamed big and cold-called Goodwill Industries International’s headquarters, asking for an in-person meeting to discuss the possibility of a partnership with The Clutter Diet. Lorie was soon named spokesperson of Goodwill’s The Donate Movement, conducting media interviews for the campaign’s kick-off and filming an award-winning PSA. She still works with Goodwill today on SMT Blogger Tours and travels to serve as speaker or spokesperson at fundraising or media events.

Momentum Public Relations has also negotiated, managed and supported relationships with Rubbermaid, ClosetMaid and Staples, among others. In addition to media placements in more than 100 different media outlets; today Lorie Marrero serves as Contributing Editor of Woman’s Day Magazine.