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#PRinternwanted #2015

2017-04-11T12:28:18+00:00

Now accepting inquiries for Summer and Fall 2015 Momentum Public Relations seeks a Public Relations Intern who will support a portfolio of nonprofit, for-profit and entrepreneurial clients’ ongoing communications activities. STATUS Paid internship, starting $10/hour depending on qualifications; Part-time up to 20 hours a week. REPORTS TO Primary – Principals [...]

Who do you LOVE?

2017-04-11T12:28:18+00:00

Both Momentum Public Relations principals began their careers in nonprofit organizations -- Laura at KLRU-TV and Austin City Limits, Anne at the Austin Symphony Orchestra. Here is a partial list of organizations whom we've worked for, worked with, volunteered for or been served by over the years. Find a cause [...]

How did they find you?

2017-04-11T12:28:18+00:00

How did the media find you? If you sent out a press release and then got a call from the media, then it is pretty easy to figure out how that person found you and why he or she thinks of you as an expert. But, what if you have an [...]

Give me some Plain Talk PR

2017-04-11T12:28:18+00:00

A colleague and I used to fantasize about a business we called Plain Talk PR.  We both liked our jobs doing corporate comm work for a large company, but there were days when we joked about the need to simply cut to the chase. Usually this conversation came up after [...]

Content Begins the Conversation

2017-04-11T12:28:18+00:00

From RISE, to SXSWi sessions and Expert’s Academy in Santa Clara, CA, content – content – content was the continual drumbeat of March 2011. Anybody who is anybody wove this message into their discussion points, article, speech or blog post. Laura and I believe in good content too. Good content [...]

Are PR and marketing the same song and dance?

2017-04-11T12:28:19+00:00

Earlier this month, I was fortunate to share my experience as a publicist, communications strategist and dancer in a presentation during RISE 2011.  Many entrepreneurs, artists and organizations come to us with some straightforward PR questions: Should I write a news release? What's a press kit? How do I contact [...]

South by South Why?

2017-04-11T12:28:19+00:00

Spring break in Austin means South by Southwest, a 10-day long series of conferences and festivals for pros in the interactive, film and music industries.  What on earth does that mean to an entrepreneur, small biz owner, nonprofit organization -- or communications pros like us? Usually when I tell people [...]

Reflecting on Ripples

2017-04-11T12:28:19+00:00

Who knew it? I’ve been Rippling. And Laura’s been Rippling. This month we learned a new name for the way we’ve always led our business and personal lives: a Ripple. Steve Harper, author of The Ripple Effect, spoke to Freelance Austin this month. He shared the concept of how whenever [...]

Momentum Tip #3: Kindly Tell Them What You Want

2017-04-11T12:28:19+00:00

Here’s the third and final way to Ask for What you Want. Media have to make a lot of decisions. Tell them what you want. Don’t make a writer guess what success should look like. Define it.  #3 Point to the Media Coverage You Want This “ask” can be done [...]